In rather unexpected news, Japan's electronics company Pioneer has decided to put their Pioneer DJ brand up for sale on the market. Pioneer is currently at the top of their game with some of the most popular DJ equipment in the market today. While this may be part of the reason Pioneer is looking to sell now, another reason for the sale is that Pioneer wants to focus their main efforts on the automotive electronics business.
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The expected sale is supposed to bring in 60 billion yen ($570 million).