UK based house artist Kideko has brought considerable attention to his work with his most recent single “The Jam” – which garnered high profile support from the likes of Blonde and Oliver Heldens. Hitting Number 41 on the UK Shazam Chart earlier this summer, Kideko's use of 90's vocals and a deeply grooving bassline gave “The Jam” everything it needed to do well.
Now this addictive dance single comes with its own official video, which has just been dropped. In it, a curious bobbing head character takes the lead, with the track as its soundtrack for a car journey. As the scenery changes from a quiet town to a dynamic, buzzing conclusion – mimicking the rhythmical progression of “The Jam” brilliantly.
Take a look below.