Chief Technology Officer Bobby Murphy and his friend Evan built one of the most successful social media companies of all time. Of course I am talking about Snapchat. Today many users do not remember a time when Snapchat did not have its live story feature. It is hard to imagine a Snapchat without it as it is currently the most popular feature on the app. You know it – when you attend an event and have the option to post our story to a live feed from attendees. The feature expanded from events to holidays and even now social issues.
“Instead we saw the most amazing content covering an event that we've ever seen.”
We heard through CNBC that during Snapchat roadshow (a video explaining why investors should buy shares in their comapny) video Bobby Murphy spoke about where himself and Evan were during the launch of the new live story feature. His expectations were low…
“I remember Evan and myself were actually out in EDC Las Vegas when we launched this product, and so we were half expecting to see nothing,”
After the event concluded the duo saw something absolutely incredible. Some of the most comprehensive coverage and content of the festival flowing through the app's live story. It was from that point forward that the founders of Snapchat knew that their new idea was a massive success. Snapchat is set to launch it's IPO and it is expected to hit the free market between $14 to $16 a share.
