The must streaming business can be a tough business for some. While Spotify proves that the streaming music business is a thriving business, some competitors like Rdio are facing many hardships. Yesterday the company Rdio announced that they will be laying off staff in order to “improve cost structure and ensure a scalable business.” While there are no official reports of how many people will be affected, some suggest that it may affect up to 35 people.
Rdio told TechCrunch that “We are not releasing any numbers at the moment, but we’re thrilled with the traction we’ve seen so far. Since the end of last year (2012) we’ve tripled our number of new users. Also, 90% of our subscribers are now on the Rdio Unlimited tier ($9.99/month) giving them access to Rdio not just on the Web but also through their mobile phone. Our strategic partnerships, and integrations with Facebook, Twitter, and Shazam have all contributed to our continued growth and we’re excited about what’s to come for Rdio in the future.”